"Half the money I spend on advertising is wasted; the trouble is I don't know which half."
- John Wanamaker, pioneer of department stores
Your SMS Advertisements Reach ONLY Your Best Buyers
No more guesswork. Reach out to your real customers with laser-sharp precision on their cell phones. In other advertising media such as print, electronic, outdoor or direct marketing, your buyers may be hidden among the numerous people who see your ad.
AdDoot is different from other mobile advertising agencies. We let you focus your ads with precision ONLY on your actual target audience. No hunting for the needle in the haystack here!
The AdDoot Advantage
Our cell phone advertising system will automatically match your ads according to your specifications of audiences' physical location, interests, demography, and even on the mobile sets they carry. Once your SMS mobile marketing campign starts running and responses pour in, you will get a wealth of information to focus your campaign better. Our ROI statistics will help you understand your targeted audiences' behavior and further analyze and improve the campaign performance.
Start today to better control your SMS advertising campaigns.
Take a look at how precisely you can focus your campaign with AdDoot.
Geographic
AdDoot lets you go as deep as the pin-codes. If you know where your best buyers are and are wondering how to reach only those without splaying your ad all over, you were clearly waiting for AdDoot to happen! Now train your crosswires on the markets with the highest buying potential.
more
Geographic
AdDoot lets you go as deep as the pin-codes. If you know where your best buyers are and are wondering how to reach only those without splaying your ad all over, you were clearly waiting for AdDoot to happen! Now train your crosswires on the markets with the highest buying potential.
We will provide you the geographic segmentation (region, state, district, city or even pin-code) you want and help you determine where your ad appears on our location-specific audience's mobiles. You will be able to associate your SMS ad with a single as well as multiple locations. Or if your ad is relevant to all we will send your SMS ad to users across the whole country.
Psychographic or as we call it Interestographic
Why waste your ad spend on disinterested buyers hoping and guessing that someone among them would get interested? AdDoot brings you psychographic targeting. Simply put, those who want your products will get your ads. So the SMS advertisement for your new range of sneakers will never reach people who hate jogging.
more
Psychographic or as we call it Interestographic
Why waste your ad spend on disinterested buyers hoping and guessing that someone among them would get interested? AdDoot brings you psychographic targeting. Simply put, those who want your products will get your ads. So the SMS advertisement for your new range of sneakers will never reach people who hate jogging.
Psychographic targeting allows you to target your SMS advertisement according to a wide range of user behaviors and interests. You will reach only those people who are interested in your products or services. Plus, they will get your ads only when they want them. In other words, your ad will reach the user only at the time specified by her.
Say, Neha, 26 years old executive working in a MNC in Gurgaon wants to receive your ads between 3:00 pm and 6:00 pm on Saturdays when she goes shopping. With AdDoot you can beep her right when she is stepping out to the market, not in the middle of a weekday at office. With your ad or discount coupon in hand, she knows which store she must not miss!
Demographic
Demographics offer the most time-tested method of defining advertising target audience. This age old marketing mechanism gets a new definition with AdDoot. We make demographic targeting more focused for you.
more
Demographic
Demographics offer the most time-tested method of defining advertising target audience. This age old marketing mechanism gets a new definition with AdDoot. We make demographic targeting more focused for you.
Demographics offer the most time-tested method of defining advertising target audience. This age old marketing mechanism gets a new definition with adDoot. We make demographic targeting more focused for you.
- Define the community around your product.
- Tailor your message to fit your best buyers.
- Use demographic targeting to reach only those prospects.
Launching a new premium range of lipsticks and lip liners? Target the upmarket urban working woman, early 20s to late 40s, earning more than Rs 3,00,000 per annum...
Mobilographic
With AdDoot, you can't even reach the wrong mobile phone! You want to send a banner ad, or a video to your target audience
more
Mobilographic
With AdDoot, you can't even reach the wrong mobile phone! You want to send a banner ad, or a video to your target audience, we deliver it only to the mobiles which are banner and video compatible.
You do not pay for the audience that does not view your ad. So no risk of wastage - of either ads or money!
You-name-it Graphic
Is there some "graphic" we missed out on which you want in your campaign?
more
You-name-it Graphic
Is there some "graphic" we missed out on which you want in your campaign? Name it and we will include it for you.
AdDoot offers the easiest way to test the waters of SMS marketing. We make your ideas your business!
Our Upcoming Solutions
Contextual Targeting
Contextual Advertising is also known as content-targeted advertising. Here, your ad is shown on a SMS message that is 'in context' to your specific product or service.
This advertising technology works by publishing your text advertisement on the relevant SMS that best matches your selected targeted keywords or channels. Our network is constantly improving to deliver ever more conversions and greater returns on investment (ROI).
For example - Saurabh sends the following FREE SMS through our online mobile community website www.mydoot.com to his friend
"Wish you a very Happy Married Life. Where do you plan your Honeymoon to be?" This personal SMS (a maximum of 80 characters) will be accompanied with your SMS ad and you will reach a potential buyer who is ready for your product/service.
Behavioral Targeting
Target users based on their needs and choices, by keeping track of their internet browsing behavior.
With AdDoot, you can funnel visitors to your site based on their browsing and shopping behavior, their search queries, articles they read or sites they visit. You can even target people with the personality traits that matter to your brand.
Give a cutting edge laser sharp focus to your mobile advertising and marketing campaign.
Call us now at 011.4132.6507, 6566.9361 or email us for more info at
info@addoot.com
Targeting
