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AdDoot is taking advertising to the next level where the advertiser enjoys complete control over whom the ads should reach and how and when. Plus, the advertiser gets complete and incisive live reporting data to track campaigns, measure their effect, analyse customer redemption activity and devise precise future campaigns based on that analysis.
AdDoot mobilises the SMS revolution to deliver sharp, precise advertisements to carefully selected target audience through their personal mobile phones - thereby allowing the advertiser to pinpoint the campaign to high potential customers in areas that are likely to present the best response rate.
Plus, since the customer can choose when and how he/she wants to receive the SMS advertisement, the response to the advertisement is better and campaigns are able to generate higher ROI.
AdDoot harnesses the best of both Internet and mobile telephony medium to plan, create and execute precision SMS campaigns. It is a cost-effective marketing medium that does not dent your ad budget but reaches and delivers. AdDoot lends a cutting edge to your promotional mix with sharp, clutter-free SMS advertising consisting of crisp, concise and compelling creative copy.
Your 10-pronged campaign with AdDoot
AdDoot mobilises the SMS revolution to deliver sharp, precise advertisements to carefully selected target audience through their personal mobile phones - thereby allowing the advertiser to pinpoint the campaign to high potential customers in areas that are likely to present the best response rate.
Plus, since the customer can choose when and how he/she wants to receive the SMS advertisement, the response to the advertisement is better and campaigns are able to generate higher ROI.
AdDoot harnesses the best of both Internet and mobile telephony medium to plan, create and execute precision SMS campaigns. It is a cost-effective marketing medium that does not dent your ad budget but reaches and delivers. AdDoot lends a cutting edge to your promotional mix with sharp, clutter-free SMS advertising consisting of crisp, concise and compelling creative copy.
Your 10-pronged campaign with AdDoot
AdDoot scores over other advertisement media in 10 key areas, thus lending your campaign a sharper competitive edge, both in terms of cost and effect:
- It is cost effective - A month of TV campaign may cost you crores, one time print ad on the frontage of popular newspaper may cost you lakhs… AdDoot gets you better results at fraction of the cost.
- It is direct - Mobiles are carried in person and almost 95% of messages are read.
- It is laser sharp in reaching the best buyers - You can run the campaign in carefully selected areas (right down to the pincode) and among high potential target audience chosen on the basis of specific demographic and psychographic analysis. Only those customers who are interested in your products will receive your ads, which virtually eliminates the risk of splaying the reach of your ads among disinterested target audience.
- It talks to the target audience - The customer not only receives but also replies to the campaigns resulting in higher customer interest and better recall of the campaign
- It’s memorable - The interactive, short, simple, precise and timely messages make the campaign highly recallable.
- It can go viral - Attractive offers presented through catchy, compelling advertisements can compel the recipients of the ads to forward the message to a friend or colleague resulting in word-of-mouth publicity.
- Its effect is measurable - Live reporting and incisive data in hard sales and revenue numbers give you exact pointers towards which of your stores are reporting the best sales in response to your campaign.
- Accurate market Analysis - Analytical data tells you what your customers bought and when and how much they spent precisely. You get to analyze precisely the customer redemption activity, buyers’ attributes and buying habits.
- Ideal platform to promote discount offers - You can run effective promotional campaigns for discount offers and sales since the discount code is delivered directly to the potential customer through SMS (when he/she wants it) and the customer can simply walk into the store with it and redeem it.
- It generates response in hours rather than weeks - No more “let’s see” attitude to the campaigns. You can now know whether it is working or not in hours based on hard data rather than assumptions.
Give a cutting edge laser sharp focus to your mobile advertising and marketing campaign.
Call us now at 011.4132.6507, 6566.9361 or email us for more info at info@addoot.com
Call us now at 011.4132.6507, 6566.9361 or email us for more info at info@addoot.com
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